Managing your digital presence

Maintaining the consistency and integrity of your web presence plays an important role in the reputation of your brand. In this section, you'll find tips and guides to help you ensure your website remains a brand asset. 

Once your website is up and running, the next challenge is to ensure that it remains functional, informative, and representative of your business. This section features practical guides on writing a creative brief for a digital marketing agency; developing a style guide to ensure consistency of appearance across your website; and cyber security tips to protect your data.