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Digital Pathways Seminar 2: Defining your digital marketing goals

This seminar discusses how to set digital marketing goals and adapt them to the needs of your business. It discusses what is possible with digital marketing for business, the importance of being realistic about your resources as a small business owner, and how to set digital marketing goals using the SMART approach to marketing.

Watch: Digital Pathways Seminar 2: Defining your digital marketing goals

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